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Resume

Experience

2019 - Present

Content Strategy Consultant

Anthro-Tech, Inc. 

Seattle, WA

I work with government organizations on human-centered digital transformations. As a part of a UX team, I help clients audit content, revamp their Information Architecture, design new page types, create content, and build governance structures. 

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As a content strategist on projects, I collaborate with UX research, UX design, accessibility specialists, and change managers. 

2017-2019

Marketing Specialist

ECG Management Consultants

Seattle, WA

I worked with a small team to define and execute an integrated national marketing strategy. I drove brand awareness and generated high-quality leads through an efficient and scalable content program.

 

Through a content governance program I created, we drove a 129% increase in traffic to the thought leadership portion of the website in 2018. 

2016-2017

Content Strategist

Blue Coda 

Cambridge, MA (remotely)

I supported the Director of Marketing in building Blue Coda's marketing strategy from the ground up. 

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Highlights include:

  • Completing content design for our new website.

  • Collaborating with Drupal development leads to build the website backend.

  • Developing a glossary content type and taxonomy for SEO. 

Education

Clark University

MBA

Worcester, MA

I studied change management, information systems & databases, green business management, cross-cultural management, market research, and branding. 

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I completed projects for clients, including Clearly Coworking & Reebok. 

Clark University

BA, Communications & Culture

Worcester, MA

An active participant in the Clark Community, I was a member of the Gryphon & Pleiades honor society, on the leadership board of the Student Alumni Relations Committee, and founded an on-campus business.

 

I worked as a campus tour guide and a graduate teaching assistant. I graduated magna-cum laude. 

Skills

Content Strategy

Governance

Change management

Content Management Systems

Content design & modeling

Taxonomy

Accessibility

Languages

English (native)

Spanish (proficient)

© 2022 by Alexis Church.
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